Roger Federer stunned Centre Court on 24 Jun 2026 by wearing his iconic Rolex Datejust, kicking off the Wimbledon 2026 watch roundup that spotlights the luxury timepieces sport’s elite choose for the Grand Slam.
Which watches stole the show?
The list began with Federer’s Rolex, a stainless‑steel Datejust with a black dial that has accompanied him since his 2018 Wimbledon triumph. Its 36‑mm case matches the classic British aesthetic while offering a water‑resistant depth of 100 m, perfect for rain‑soaked matches. Next, Serena Williams returned to the court wearing a limited‑edition Audemars Piguet Royal Oak, a nod to her 2022 comeback. The watch’s “Grande Tapisserie” pattern glittered under the stadium lights, drawing fans’ attention between points.
Why do players pick these models?
Players often choose watches that blend durability with style. Federer’s Rolex, for instance, features a sapphire crystal that resists scratches from accidental hits, while its automatic movement ensures precise timekeeping for match schedules. Williams’ Royal Oak, on the other hand, offers a lighter 38‑mm case, reducing wrist fatigue during long rallies. Both pieces serve as personal branding tools, reinforcing each athlete’s off‑court image.
How does the watch market react?
Following the Wimbledon opening, online searches for “Roger Federer Rolex” spiked by 42 % according to Google Trends data released on 26 Jun 2026. Luxury retailers reported a surge in pre‑orders for the Datejust model, with Swiss watchmaker Rolex confirming a limited‑run batch for the 2026 season. Meanwhile, Audemars Piguet announced a special edition of the Royal Oak featuring Williams’ signature, slated for release in September.
What does this mean for future Wimbledon fashion?
The 2026 watch selections suggest a growing trend: players are treating wristwear as a performance accessory. As the tournament progresses, more athletes are expected to showcase high‑tech chronographs with GPS tracking and heart‑rate monitoring, blurring the line between fashion and function. Federer’s classic choice may inspire younger stars to blend tradition with innovation, keeping the sport’s heritage alive while embracing modern tech.
Where can fans get these watches?
Fans can purchase the exact models seen on Centre Court through official brand boutiques in London’s Mayfair or via the brands’ online stores. Rolex offers a bespoke engraving service for the Datejust, allowing buyers to add a personal message—something Federer has hinted at in past interviews. Audemars Piguet’s Williams edition will be available in limited quantities at select high‑end retailers, with a portion of proceeds supporting youth tennis programs.
What’s next for Federer’s wristwear?
While Federer’s 2026 Wimbledon appearance marks his final Grand Slam participation, his Rolex remains a symbol of his enduring elegance on and off the court. Observers expect him to continue wearing the same model at future exhibition events, reinforcing the watch’s status as a timeless piece of tennis history.